rachel teresa park
Foamers' Folly Brewing Co. - Branding
Client:
Foamers' Folly Brewing Co.
Designers:
Rachel Teresa Park and Michael Strasky
Location:
Pitt Meadows, BC
Services Provided:
- Company Naming
- Identity/Brand Development
- Creative Direction
- Logo Design
- Color & Typography Systems
- Packaging Design
- Print Design
- Interior & Exterior Signage
- Print & Production Management
- Website Design & Development
- Social Media
- Digital Design
- Photography
Summary:
Named as an ironic tribute to the West Coast Express, a railroad that cuts through the centre of Pitt Meadows and annoys motorists every morning and every rush hour.
The heart of Foamers' Folly is three home brewers who were ready to jump into bigger shoes and even bigger equipment. Each brewer knew that great tasting beer was bound to happen. What they did not realize was that they could potentially sell their accidental mistakes; Introducing Foamers' Folly. The brewery sells their mainstays, as well as cider and wine on tap. It also sells Folly and that has the potential to be off the tracks!
Opening night December 18th, 2016
For the feature wall, a homemade stencil was made.
First growler design. Side 1.
First growler design. Side 2.
Growler Concept: Draw on your growler or write down the beer history.
Draw on your growler!
Animations made for social media showcasing the new growler.
Growler Tags, set 1.
Growler Tags, set 2.
Matchbooks
Each tap handle is sprayed with a custom stencil denoting the type of beer.
Hoodie
Women's T-Shirt
Stickers
1" Buttons
Website homepage.
